Exploring smart manufacturing smart family cross-border fusion

"Made in China 2025" is the action plan for China's implementation of the strategy to build a strong country for the first ten years. It indicates the main direction for smart manufacturing. This new generation of information technology based on the Internet of Things, cloud computing, big data, etc., runs through all aspects of manufacturing activities such as design, production, management, and service, and has the functions of deep self-awareness of information, intelligent optimization of self-decision, and precise control of self-execution. Advanced manufacturing processes, systems, and models are transforming more traditional industries. This change is even more abundant in the smart home industry.

Recently, the China Smart Home Expo (hereinafter referred to as the Home Fair) was held in Shenzhen. The First Home Fair brought together elite guests from real estate, large home appliances, emerging intelligent hardware, community medical care, and the Internet industry. It advocated cross-border, integration, and innovation, and discussed it from the perspective of the smart home industry ecosystem. At present, the integration of ecological resources by the smart industry has become an inevitable trend of development. Software and hardware technologies and products, products and platforms, platforms and services, services and sales have gradually become the new normal for cross-border cooperation.

The system solution did not land well

The development of the smart household industry also has a great impact on traditional real estate companies. This change is an opportunity as well as a challenge. Shi Yu, deputy general manager of the Vanke Corporation Building Research Center, said that smart home companies can be divided into two categories. The first category is Traditional white power companies, or home appliance companies, from the hardware point of view, from the hardware interconnection, and then do smart single product, do home appliances platform.

The other type of company is the Internet company. Internet companies do not consider profitability in the early stages, but they need to direct customers to the company's platform. Therefore, Internet companies build more service platforms.

Regardless of whether to do hardware or platform before, all face the same problem. Where is the customer? In the past two years, smart homes, smart homes, and smart services have become very hot topics. Many people have been investing in this industry and many companies have gradually increased their valuations. However, customers are more concerned with this piece of information, is there a system solution for the purchase of smart products.

Shi Yu believes that the smart family has not been able to land well. Although various manufacturers are pushing their own platforms and pushing complete solutions, in fact, these platforms or programs do not have large-scale applications. There may be individual items that address the needs of some pain points and become some explosions, but the complete solution has not yet landed well.

Build an ecosystem with an open mind

Haier Group is a traditional household appliance company. Because Internet companies are rushing to the beach appliance industry, "do not rely on hardware to rely on the background to make money," "relying on accessories, services to make money," the thinking and traditional home appliance companies rely on hardware to make money in a completely different way of thinking, the entire home appliance market is filled with smoke, smart products competing.

The Haier Group, the current home expo, pushed Haier's U+ development platform to give Internet companies a lot of money. Hailin Group's U+ Promotion Director Chen Hailin believes that different manufacturers' intelligent hardware devices can achieve interoperability through organic combination. Haier U+ development platform enables various types of intelligent hardware to achieve rapid access, WIFI/BT interconnection module, mobile phone uSDK, gateway uGW, cloud Open modules such as uOpenAPI allow different protocols and technologies to seamlessly access U+ smart living platforms.

The most important thing in a smart home is the intelligent linkage of home hardware, and it brings together a cloud platform and application services to give users a good smart experience. It is impossible for any company to lay out its entire ecosystem by its own efforts, and it is necessary to use each other as a channel for mutual resources and to build an integrated ecosystem with an open mind.

Barbaric growth requires rational thinking

China's smart home started around 2000, but it was only a proactive, niche industry to explore and delve into. Since 2014, the acquisition of Nest from google has ignited the upsurge of smart homes. For a time, a large number of Internet companies, home appliance companies, operators, and some startup teams and makers have entered the smart home industry. Come. From the very beginning, some overseas smart home brands were branded, followed by their own brands, and Shen Che, general manager of Shenzhen Xinhechuang Intelligent Technology Co., Ltd. had a deeper understanding of smart homes.

Shen Cheng said that smart homes have also received great attention from the capital community last year. Everyone joked that more people who want to invest in smart homes last year than smart homes do. From one aspect, it also shows that smart homes did suddenly increase sharply in 2014. However, the scale of the smart home industry has not grown rapidly with everyone's enthusiasm. Shen Ching believes that after the smart home has experienced the brutal growth in 2014, we will re-examine it in 2015.

With the development of mobile Internet, mobile phones are regarded as the most important entrance in the smart family. Shen Qing believes that the smart home is actually a kind of living state, which may reflect a convenient, comfortable, and intelligent living state. It is not a living state that can be satisfied by remote control through a mobile phone APP.

Shen Ching believes that using the public cloud of the Internet to directly control the home hardware is inefficient, insecure, and difficult to link. It is easier to implement the home intelligence server to resolve the linkage of home smart hardware and protect user privacy. He said: "The cloud should be divided into frameworks, and the flow of data needs to be layered." He took the Me jar home server as an example to share how the home smart hardware is connected to the home server and then connected from the home server to the cloud's linkage model. The innovative theory of smart home three-level control center.

Smart family industry will be deeply cross-border

Having been rooted in the smart home field for many years, Cai Jinjiang, secretary-general of Shenzhen Wisdom Family Association, said: “Smart homes and smart homes are two completely different concepts. Smart homes are a module in smart homes. The greatest value of smart homes is The Internet of Things pushes data-based services to the home, which is different from the Internet's model of pushing information to individuals."

He analyzed the framework of a smart home ecosystem. From the bottom up, he talked about supporting devices, device layers, transport layers, basic platforms, application platforms, cloud computing, and big data.

For the entrance problem of future smart homes, he believes that who provided good services, the entrance is in whose hands, many smart hardware is still just an accessory, in the future in the case of all devices to achieve interoperability, all intelligent hardware products All need a control center.

The core of the formation of the smart industry is the O2O of the Internet of Things and the Internet. At the same time, the traditional industries and the electronics industry and the information industry are organically integrated and integrated. This cross-border may start from a deep cross-border.

In this, the enterprise will have a corporate position, and no border innovation will want to do anything. Finally, it finds that there is nothing to be done. At the same time, the establishment of the new generation system has entered a new orientation. In the end, we are a TV company or a company that makes entertainment services. For example, the positioning of LeTV is very clear, so his ecosystem is very valuable. The third point is the construction of a new profit model. It may be that many hardware products will become financial products in the future and will be slowly withdrawn from the service fee. In the future, we must integrate it with banks and insurance.

At present, the ecology of China's smart home industry has basically taken shape, from the upstream cloud platforms, smart home appliances, entertainment, medical, etc., to the application platform represented by the control platform and data platform, Wifi, Blue, Zigbee, The communication layer represented by optical communication and 4G, the device layer represented by home appliances, security equipment, and medical devices, and the supporting devices represented by sensors, etc., have begun to be laid out in all aspects, and the smart home industry will usher in a great development. The era.